The Power Of TikTok Inthe Kenyan Music Industry.

The Application started out as a platform to create funny content but quickly transformed into a marketing tool with it’s challenges feature where people basically do challenges dancing to a certain song and this has made virtually any song onthe platform to potentially be a viral hit.

This are songs released a while ago to no hype , but all thanks to some trending challenges to the songs they are recognized hits in the country .

Wanjapi – Uncle Jing Jong.

The song by Uncle Jingjong basically talks about rocking your style and taking a picture as a complimentary , was released about eight months ago but some two weeks ago the songs challenge started going viral and this made the song bounce back and is currently the most talked about song inthe country.

Kungulu Kwangala by Mutulani.

The kamba song was released as an audio form about two years ago briefly talked about keeping a close eye at night for this is where darkness lurks , the challenge to the song began early this year with kenyans remixing the song on the kungulu Kwangala challenge earning the song an extra of over 700K views and counting .

Firirinda -Dicky Munyonyi

The Kikuyu party song was released about three decades ago by Dick Munyonyi briefly talked about having and making merry began with the viral firirinda challenge which has earned the song over six hundred thousand views on YouTube and also re introduced the song to three new generations who had no idea of the song’s existence.

Sipangwingwi- Exray

The song became a hit on TikTok just days after it was released by Kenyan musician Exray with the Sipangwingwi dance challenge as most Kenyans on TikTok identified with the songs message of leaving& minding one’s business. So popular was the song that Apart from been among the most viewed song on YouTube it also became a political catch phrase that was recently banned by the National Cohesion Commission for according to the latter it could be used to instigate violence.

Nawacha Pombe -Bliss Kushman.

The song by rising star Bliss Kushman which talked about how Kenyans funnily struggle to quit alcohol only to find themselves drinking again debuted on TikTok a few months before it was released on YouTube igniting a viral Nawacha Pombe challenge which has so far over 3Million hits on TikTok alone and is still peaking as more Kenyans are still discovering it.

Another Notable Hit ; Utawezana By Femi &Mejja which was made viral on TikTok by Azziad Nasenya